Why Your Meta Ads Might Be Lying to You: Standard Attribution vs Incremental Attribution Explained

Why Your Meta Ads Might Be Lying to You: Standard Attribution vs Incremental Attribution Explained

Ashley Rodriguez
Published on: 25/07/2025

Standard vs incremental attribution: Wondering why your Facebook ad results don’t always match your real business numbers? This post breaks down both methods in plain language, so you can see which ads actually bring in new leads and avoid wasting money on campaigns that aren’t working.

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Should Coaches and Course Creators Lean on Meta Reps? Here’s What to Know

Should Coaches and Course Creators Lean on Meta Reps? Here’s What to Know

Ashley Rodriguez
Published on: 04/06/2025

You launch a new campaign and the reps come knocking. Should you answer? If so, what should you ask? Let's talk about it.

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Guide to Creating Compliant Facebook Ads: A Comprehensive Overview

Guide to Creating Compliant Facebook Ads: A Comprehensive Overview

Ashley Rodriguez
Published on: 26/03/2025

Running Facebook ads can be a game-changer for your business, but navigating the platform’s stringent advertising guidelines can be tricky.

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Meta Definitions You Need To Know | A-Z

Meta Definitions You Need To Know | A-Z

Ashley Rodriguez
Published on: 21/03/2025

The Coach’s Guide to Meta Ads: Knowing the language of Meta advertising is crucial for creating impactful campaigns. This blog translates the technical terms into actionable insights tailored for coaches, helping you engage your audience, optimize your ad spend, and grow your business like never before. Ready to elevate your ad game? Let’s go!

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